A debit card promoted by the Kardashians and carrying their name and photographs has been canceled after a furious backlash that included the attorney general of Connecticut slamming the card’s “outrageous” fees and scolding the reality TV family for endorsing it.

Kim Kardashian is one of the most successful celebrities in terms of endorsing products but the latest Kardashian endeavor has ended in a controversial mess.

The “Kardashian Kard” card was a pre-paid debit card featuring a photo of the Kardashian sisters. But it also featured high fees that angered and outraged many.

On Monday a Minnesota lender stopped the card and said it was reviewing its agreement with the Kardashians’ company.

Richard Blumenthal, Attorney General for Connecticut, called the cards fees “outrageous” and said it unfairly targeted young adults who are financially inexperienced.

On Friday Blumenthal launched an impassioned attack on the Kardashians’ latest ventures, saying the reality TV sisters live “lives of luxury” and that the card was predatory, as it carried fees that could be as high as $100 a year plus other fees for ATM withdrawals, talking with a phone operator and cancelations.

Kim, Kourtney and Khloe found themselves in the unusual position of having a business venture blow up in spectacular fashion. So far the card has been obtained by 250 people, who will get refunds. The card launched November 9.