By Jen Heger - Breaking Celebrity News Assistant Managing Editor

Despite huge efforts by TODAY show producers, Good Morning America continues to nip at their heels in the ratings war, and staffers of the embattled morning show are grumbling that they feel it was a mistake to replace co-anchor Ann Curry with Savannah Guthrie, Breaking Celebrity News is exclusively reporting.

"The staffers of the TODAY show miss Ann tremendously and feel it was a mistake to replace her with Savannah," a source close to the situation tells Breaking Celebrity News. "Ann had been part of the TODAY show for over 15 years, and her send off was just horribly executed. It's not lost on anyone that GMA beat the TODAY show on Wednesday in the ratings yet again. Viewers have had enough and the show just isn't staying relevant. Morale is extremely low and something is going to need to change very quickly before they can get the TODAY show back in first place for good."